Meet Julia Ward

Founder and owner of Muse, as well as a Natural Beaded Rows national trainer and licensed NBR artist, Julia is passionate about entrepreneurship and educational leadership.

Six and a half years ago, Julia stumbled upon Natural Beaded Rows and immediately fell head over heels in love. It became her greatest passion in her career and an addiction—giving women something they thought they could never have. This transformation not only changes the way they look but also how they feel and show up in life! Julia is known for her attention to detail, which has made Muse a phenomenal success. Every aspect, from the moment a client walks into the salon to the follow-up after they leave, reflects her commitment to excellence. Obsessed with luxury and detail, she markets to a clientele that appreciates these qualities

Julia specializes in blonding, as well as natural, lived-in, and sun-kissed looks. She is renowned for her flawless beach waves that last for days and her seamless blends. Fast forward to today—Julia has successfully transitioned her entire clientele to wearing only NBR and opened Muse Extension Lounge in Washington, growing it to over $1 million in annual revenue. But it doesn’t stop there! She moved to Arizona and replicated her success in a new state where she knew no one. Julia knows a thing or two about marketing, generating leads, and closing sales. Arizona is set to break $1 million in revenue this year after only being established for 2.5 years.

She leads and educates the most talented, passionate, and detail-oriented extension artists in the industry. Julia has a strong commitment to the Natural Beaded Rows brand, so much so that she wants to pay it forward. She inspires other artists to follow her example by embracing the one-of-a-kind NBR method and is one of the few national trainers for this technique.

Additionally, Julia is a proud mother of three beautiful daughters who bring her immense joy and serve as her motivation. She enjoys discussing all things fashion, exercise, and health, and is incredibly passionate about entrepreneurship. Julia loves to instill confidence and wisdom in other women. She also has a loving support system from her family and friends, who bring positive energy into her life every day, impacting her clients and students.

Julia pours every ounce of herself into each student and stylist that comes her way. She cannot wait to educate and empower you, giving you the skills and mindset to break through limiting beliefs and exceed what you thought was possible!