The BMS Podcast

Turn Your Passion Into Your Superpower

Nicole Bowyer Coco on the Go CEO and Founder
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Ever wondered how to launch a successful brand while working two jobs? Nicole did just that with her athleisure line Coco on the Go.

In this episode of the Big Money Stylist Podcast, Danielle K. White catches up with Nicole, the founder of Coco on the Go, a fitness apparel brand.

Nicole’s career is nothing short of inspiring—she launched her brand nine and a half years ago while holding down two jobs.

Nicole shares the ups and downs of building her business from scratch, emphasizing the importance of using quality materials and how her brand has evolved with the use of social media.

She also gets personal, opening up about her fertility treatments and the balancing act of motherhood and entrepreneurship.

This conversation dives into the heart of what it takes to succeed—consistency, passion, and the power of a supportive team.

This episode is a must listen for anyone seeking inspiration for following their dreams.

“Don’t just dream about something; put it to paper and start making daily steps towards it.”

Our Biggest Takeaways

  1. Engage with Your Audience: Respond to comments, DMs, and questions daily to build a strong community.
  2. Network Locally: Attend local events and pop-ups to increase brand visibility and create personal connections.
  3. Hire for Your Weaknesses: Identify areas where you need help and hire experts to handle those tasks.
  4. Set Boundaries: Create a work schedule that allows you to balance business and personal life effectively.
  5. Stay Consistent: Make small, consistent efforts every day to build momentum and achieve long-term success.
  6. Embrace Challenges: View setbacks as opportunities to learn and grow, rather than obstacles.
  7. Invest in Quality: Focus on providing high-quality products or services to differentiate your brand.
  8. Pursue Your Passion: Stay true to what makes you feel fulfilled and passionate about your business.

Connect with Nicole!
Coco On The Go | Instagram

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Meet creator and founder of NBR and ISLA Hand-Tied Hair Danielle K. White and get a behind the method look into how NBR has created a healthy happy stylist culture and nation wide raving client fan base.

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